Why Success Metrics Are Vital For Hybrid Work
As more companies are adopting hybrid work models, leaders are now focusing on how to measure the success of these models. There is no one-size-fits-all hybrid work model, and what works for one organization may not work for another. Therefore, leaders need to establish clear success metrics that are both meaningful and can be effectively measured.
However, relatively few companies measure important aspects of the hybrid work transition, and it is important to remember that "what gets measured gets managed." It is recommended that the C-suite should be actively involved in formulating these metrics, and the Board should approve them as transitioning to a permanent hybrid work model is a strategic decision that requires an accordant degree of attention and care.
The success metrics for hybrid work models should be measured before establishing a permanent hybrid work policy, to get a baseline. Then, the metrics need to be evaluated every quarter, to evaluate the impact of refinements to the hybrid work policy. Retention and recruitment are clear-to-measure hard success metrics that are both quantitative and objective. While retention and recruitment are positively affected by offering more remote work, performance, collaboration, and innovation may be harder to measure.
Several hard-to-measure metrics are important for an organization's culture and talent management, such as morale, engagement, well-being, happiness, burnout, intent to leave, and quiet quitting. These metrics require more qualitative and subjective approaches, such as customized surveys specifically adapted to hybrid and remote work policies. By focusing on these metrics and refining the hybrid work model, organizations can achieve optimal results that work for their unique culture, systems, processes, and talent.
In conclusion, measuring the success of a hybrid work model is essential for an organization's long-term future. It requires careful consideration and involvement from the highest levels of the organization to establish clear success metrics and evaluate them regularly. While hybrid work models offer flexibility and increased productivity, leaders must prioritize measuring success to achieve the best results.